There's a lot to keep in mind when you're creating your wedding website. What information should you include? What shouldn't you include? How detailed do you need to be? Are there any etiquette no-no's you need to know about? We've got the answers to all these questions and more below.
Do keep with your theme. Just like your invitations, your website should really feel like your wedding. "If it's country chic or a sophisticated black-tie event, the site should make it clear by its very nature," says celebrity wedding and event specialist Donnie Brown.
Don't include exclusive events. In other words, leave out any events on your weekend schedule that not all your guests are invited to. "It can come across as rude to do so, especially when the guest is traveling a long distance to celebrate with you," points out Tracie Domino, founder of Tracie Domino Events.
Do password-protect your site. Don't want wedding crashers? Then it's important to password-protect your site or, at the very least, leave off any information you wouldn't want strangers finding out, such as your home address and phone number, advises Brown. "Canned sites offered by wedding websites are particularly notorious for being stalked by people who make it their mission to crash weddings," he notes. "There's even an app on the market that gives rewards and points for doing things like the limbo, picking up a bridesmaid, or dancing with the bride or groom."
Don't have guests RSVP online. According to Francesca DiSalvo-Follmer, owner of Pure Luxe Bride, guests won't take it as seriously as they would if they mailed in a card with their response. Not to mention, there's always the possibility that the technology could fail you.
Do include detailed travel information. Destination wedding or not, you'll likely have several guests flying or driving in from out of town, so you'll want to give them the lowdown on both flights and accommodations. First and foremost, you should include hotel information on your website with a direct link or phone number to book a room, along with any other special instructions, such as a name to mention, a code to use, or a deadline to book by.
Don't forget to write out a timeline. Give your guests a heads-up on what's happening the day of the wedding, as well as before and after. Include the ceremony, cocktail and reception times (plus suggested arrival times), maps to the location(s), and/or information about transportation to and from the wedding. If you think there will be any confusion about attire, this is the place to tactfully offer suggestions.
Don't write a novel about yourselves or your wedding party. A four-page story about how the two of you met certainly isn't necessary. As for your wedding party, a quick overview of who each person is, perhaps along with one fun fact, is plenty.
Do recommend fun stuff to do. This is particularly important for destination weddings! "We love including recommendations for out-of-town guests, with a guide to the wedding area and the couples' favorite locations and things to do," says Kelsey Doorey, founder and CEO of Vow to Be Chic. "If the area has any special locations for the couple, let everyone know! For example, if you met, went on your first date, got engaged, or even kissed for the first time near the wedding location, those can be fun facts to share."
Do include registry information. It's an ettiquette no-no to include the places you're registered on your wedding invitations, but it's totally okay to place them here.