Self-Portrait Debuts Wedding Dress Collection

Updated 02/03/16

Courtesy of Self-Portrait

Dreaming of a designer wedding dress but the price tag getting you down? Self-Portrait designer Han Chong to the rescue! The It-girl-beloved brand has made all of our bridal dreams come true, launching a 6-piece bridal collection exclusively for Bergdorf Goodman.

Malaysian designer Han Chong, who graduated from Central Saint Martins (the same design school attended by Alexander McQueen, Stella McCartney, Zac Posen, and many more of our favorite designers), has already been deemed the label to watch this year (a style worn by Miranda Kerr sold out in 24 hours on If you're not familiar with the line, it's time to get acquainted! With It girls galore being spotted in Self-Portrait (Gigi Hadid, Aimee Song, Reese Witherspoon, Miranda Kerr, Lucy Hale and Alexa Chung just to name a few) the designer's dress collection is already perfect wedding-guest attire (seriously red-carpet-worthy stunning at contemporary prices). And now, Self-Portrait has debuted its latest must-have collection, bridal!

Photo: Courtesy of Self-Portrait

"Women spend so much money on a dress they'll wear once, I wanted to create a dress they can wear again and again and again," Chong said of the 6-piece collection.

The designer took to his own customer for wedding day inspiration, the "laid-back Self-Portrait girl" as he calls her, and also looked to It Girls of the past, specifically two of our favorite untraditional brides, Bianca Jagger and Pattie Boyd.

Photo: Courtesy of Self-Portrait

Like the ready-to-wear collection, Self-Portrait's bridal offering makes use of the brand's exquisite trademark, guipure lace, offering the alternative bride a wow-worthy bridal look with a relaxed, approachable feel. From Victorian-inspired (and very on-trend) high neck collars to of-the-moment off-the-shoulder necklines, tiered silhouettes and strategically placed cut-outs, the collection is gorgeously bridal, with a modern and fashion-forward spin.

And here's the best part of the news, all of the dresses retail for under $1,550. A designer wedding dress for under $2,000? It's a wedding day miracle!

Self-Portrait's bridal collection is available exclusively at Bergdorf Goodman.

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