Still dress shopping for The One to sport down the aisle on your wedding day? Then mark the third Saturday of July on your calendar for the best wedding shopping day of the year—the kickoff of the third annual National Bridal Sale Event. As the name implies, this is a dress sale that brides (especially on a budget) absolutely don't want to miss out on.
From July 21-28, select independent bridal boutiques across the United States, Mexico, and Canada (more than 700, to be exact) will be selling discounted dresses for your upcoming wedding, which you can immediately take home that day. And, brides aren't the only ones who can reap the benefits of this must-shop occasion—the National Bridal Sale Event also caters to bridesmaids, mothers of the bride, and even flower girls for a wide range of wedding day outfits.
While the prime time to shop this one-of-a-kind opportunity will be its initial launch day, many local bridal boutiques will extend their sales into the following week. Conveniently for brides, the organization's website lists all the participating salons, broken down by state. Simply select a state and check out the bridal shops closest to you to take advantage of the event. To see which salons will be continuing their sales, check the National Bridal Sale Event Facebook page for updates.
Both the event's website and Facebook page are valuable, year-round resources available to brides. From advice on finding the perfect dress to emphasis on a new "Bridal Shop of the Month" every 30 days, each platform is designed with brides in mind to help with the dress selection process, even after the sale has commenced.
If you're recently engaged and have yet to start even thinking about dress shopping, don't fret—last November, the organization launched a smaller-scale version of the event in November, deemed the National Bridal Indoor Sidewalk Sale. Be on the lookout for round two later this fall!
Happy wedding dress shopping, future brides, and may the odds of the National Bridal Sale Event be ever in your favor. With prices and inventory like this, your chances of finding The One are pretty favorable.