In an unexpected turn of events that shook up the beauty world as we knew it, Bobbi Brown left her eponymous label last December. After 25 years in the business and about that same amount of time in our makeup cases and those of our mothers, grandmothers, sisters, and more, the big question was, what would Brown do next? We couldn't imagine that an icon like her would simply disappear, but in an ever-changing landscape that requires more speed and connection than ever, we wouldn't have been surprised if Brown chose to take a break. But this month, she revealed that there were amazing things in store for her next moves. Her new book, Beauty from the Inside Out, was just released, as well as her own Just Bobbi concept shop with Lord & Taylor. We caught up with the beauty legend to discuss her thoughts on the current state of beauty, working with her husband, why mindfulness is key to a long-lasting marriage, and more.
You've been in the beauty industry for over three decades now. What are your thoughts on its current state? What's the coolest thing about it for you right now?
I love all of these smaller indie brands that are popping up. There are all of these really cool girls entering the industry, and I love all of their energy and fresh perspectives. The coolest thing I'm seeing is the shift in trends away from synthetic and unnatural materials to using products that not only make you look good but are also good for you. Lots of "white space," as they say in the marketplace!
What led you to write Beauty from the Inside Out?
Making good lifestyle choices has always been the cornerstone of my beauty philosophy. Everyone's journey to health, wellness, and beauty is different. That's why I wrote this book with a little help from my friends—to offer the inspiration, products, and tips that will help you be the best version of yourself from the inside out.
Tell us a bit about your wedding-day makeup. Would you change it if you could do it all over again?
My makeup aesthetic has always been more natural, so I don't have many "regrets," per se. Looking back, I suppose I would have worn my hair differently and applied a lip gloss as opposed to the matte lipstick I wore, but it was the style then!
How do you balance being a mother, wife, and woman who loves her career? Has it been challenging over the years?
It has been very challenging figuring out through the years how to balance being a mom and a loving wife and having a successful career. But it is never something I have ever been willing to compromise. My family has always come first, business second. I am lucky that I have such a support system at home that has helped me when I get overwhelmed at times, but ultimately I believe in a work/life balance and I have always encouraged my employees to feel the same. Balance is key to productivity. You must prioritize and set boundaries, and in the end you will be more productive.
You've stated in an interview that your husband was one of your best business advisors. Do you have any tips for brides-to-be and newlyweds who are embarking on that same journey?
I believe it's important to surround yourself with people who are good at what you are not and who can complement and support your strengths. My husband is the smartest man I know, and his business prowess is uncanny. He was the one who pushed me to start my company and was the perfect complement to my creative strengths. I would tell any newlyweds starting a business together to remember that it is really hard work, and there will be stressful times, but if you trust in each other and recognize each of your strengths from the start, you can work together to achieve great things.
Your new book focuses heavily on mindfulness. What is its importance in your life, and how do you think it changes someone's perspective in a marriage?
Finding the time to just breathe and be zen is crucial in life and marriage. There is a direct link between stress and how you look and feel. To manage stress, we need to restore our body and our mind. That means turning off our devices occasionally, deep breathing, meditation, a yoga class, or whatever works for you. Allowing ourselves to be mindful enables us to be in the present and give more of ourselves to our loved ones.
Do you have any wellness tips for brides-to-be who truly want to radiate beauty from the inside out, especially leading up to their wedding day?
When it comes to beauty, it starts from the inside out. Eating a diet balanced with lots of nutrient-rich foods will make you instantly look better for your wedding day. Avoid fried and processed food, and eat dark leafy greens like kale, alfalfa, and spinach, which are wonderful for your skin as they support and increase collagen production. Avocados are loaded with healthy fat, fiber, and antioxidants, which make your skin glow, and coconut oil is rich in good saturated fats that are great for health and skin and also reduce inflammation.
What advice would you give yourself a decade ago?
Don't stress the small stuff!
Do you have any ceremony-day makeup advice for brides-to-be?
You want to look like yourself at your best on your wedding day, so enhance your favorite features. Make sure to use long-wear eye products in case there are tears. Use a yellow-toned foundation that blends seamlessly into your skin. Apply a sheer powder, especially onto your T zone, so you don't look shiny in pictures. A pretty pink cheek will always stand the test of time. (Stay away from trendy makeup looks!) Finally, have fun!
What is the next chapter for you after the book's release?
I am so excited to launch justBobbi.com, a lifestyle/content platform this fall.