This New Company Is the Leader in Conscious Tourism

Empowering vacationers to make a positive impact

Updated 04/02/18

Courtesy of Kind Traveler

Sustainability is still a relatively new concept in the travel sector. The United Nations dubbed 2017 the International Year of Sustainable Tourism for Development. The goal? To guide the industry towards practices that make a positive environmental and social impact. The trend, err movement, continues to pick up steam.

Looking for a responsible resort for your bachelorette, destination wedding, or honeymoon? Thanks to innovators like Kind Traveler, fuelling your wanderlust and enacting change has never been easier. The OG socially conscious hotel booking platform gives you the opportunity to support causes ranging from human rights and animal welfare to disaster relief and the environment.

“Last year alone more than 1.2 billion trips were taken. We see that as 1.2 billion chances to empower travelers to become a force for good,” says Jessica Blotter, CEO and co-founder of Kind Traveler.

Here’s how it works: You select a destination and partner property (think: Mondrian Los Angeles, Lumière Telluride, and Como Parrot Cay), donate $10 per night to a local or global charity, and are rewarded with an exclusive rate as well as special perks, which are redeemed by booking directly.

Wondering what your money can do? The site spells out the impact of each contribution. For example, when you donate $10 to the Surfrider Foundation in Miami, you help cover the cost of a beach clean-up event. That same amount, given to the American Red Cross, provides emergency water containers for two families.

Another unique feature of Kind Traveler is that you can search for hotels based on wellness offerings such as in-room yoga mats, complimentary bike rentals, and holistic spas as well as eco-initiatives like on-site bee hives, EV charging stations, and composting.

The seed for the platform was planted during a visit to Belize in 2012. “After witnessing heartbreaking poverty, polluted swamps, and emaciated dogs roaming the streets, my partner and I realized that travel could not be separated from the state of local communities and the environment.” The pair began brainstorming how they could use their entrepreneurial skills and passion to help more animals, people, and the planet. After four years of research and development, Kind Traveler launched in August 2016.

What’s next for this responsible travel trend-setter? “We currently have ‘Kind Hotels’ throughout the United States, Mexico, Canada, Costa Rica, and the Caribbean. More international destinations will be added by the end of 2018.”

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