Can’t decide if you’re ready to jump on the green beauty bandwagon? Finding safe, effective cosmetics isn’t as difficult as you may think. Take non-toxic and natural mascaras for example.
Lush, full lashes are an integral part of any wedding-day look, but mascara is also one of those products that many people (incorrectly) assume has to be riddled with chemicals to work. That simply isn’t true!
To prove our point, we asked makeup mavens to share the best clean formulas on the market. Don’t let the ingredient lists fool you, these natural wonders deliver all the aisle-worthy oomph of their conventional counterparts.
Below, see the best non-toxic and natural mascaras that really work.
ILIA Limitless Mascara
This newbie is already creating a lot of buzz. “It offers buildable volume, length, and a flirty flip,” says makeup artist Lou Dartford. Plus, it won’t budge for hours and washes off with warm water—saving you from scrubbing at the end of the evening.
SHOP NOW: Sephora, $28
W3ll People Expressionist Pro Mascara
Free of nasties (parabens, phthalates, sulfates, fragrance, etc.), this jojoba-infused formula gives lashes a lush, full appearance. Bonus: you don’t have to be a glam guru to achieve expert-level results. The high-tech rubber brush makes application a piece of cake.
SHOP NOW: Target, $21.99
Ere Perez Avocado Waterproof Mascara
Between exchanging vows and listening to heartfelt toasts, happy tears come with the territory. For brides who need a bit more staying power, Dartford suggests this waterproof mascara. It pledges to lift and curl for a whopping 24 hours.
SHOP NOW: Credo Beauty, $24
RMS Beauty Volumizing Mascara
Want va-va-voom lashes for your wedding? RMS Beauty brings the drama, delivering on its promise to volumize and thicken without sacrificing separation. This cult favorite also boasts a nourishing blend of natural oils, shea butter and plant waxes.
SHOP NOW: Dermstore, $28
Kjaer Weis Mascara
Not only is Kjaer Weis certified organic and loaded with good-for-you ingredients, it comes with a genius wand that guarantees a defined, shapely look every time. The container is refillable too, which is great for your peepers and the planet.
SHOP NOW: Credo Beauty, $38
Inika Long Lash Vegan Mascara
“This award-winning vegan formulation is currently in my makeup bag,” reveals Dartford. It’s packed with vitamin E and sunflower oil to condition, while boosting length and fullness. On top of that, you don’t have to worry about flaking, clumping, or drying.
SHOP NOW: Amazon, $33