For many brides, envisioning their wedding dresses means a gown in the brightest of white or richest of ivory. But if you find yourself looking at gowns and feeling like a white hue isn’t your style, consider a gown with some color. At Brides, we love pastel wedding dresses for this occasion because they’re the perfect mix of light bridal with bold color.
While it might seem a little strange searching for a dress that isn’t traditionally white, you should know that there are endless pastel dress options at your disposal. From dramatic ballgowns to chic slips, there's a pastel hue for every style and wedding color palette. Even better? Pastel wedding dresses are extremely versatile—and since some of them aren’t blatantly bridal—you might be able to wear them again.
Whether you want something casual and colored or something bridal with a hint of pastel, we’ve got you covered. Peruse some of our favorite pastel wedding dresses that will make any bride feel beautiful, no white dress required.
For the Classic Bride: Ines Di Santo Aine
Classic brides who want a pastel twist, this square neck, natural waist ballgown boasts a long, cathedral train and hand-painted orchid details for the subtlest pop of floral color.
Best Blush: BHLDN Watters Viv Gown
There’s so much to love about BHLDN’s Watters Viv ballgown, from the fluffy layers of multi-colored crinkle tulle to the elongating V-neck bodice and the exquisite blush tulle.
Price at time of publish: $1,720
For a Boho Wedding: Abigail Tulle Dress
Boho weddings call for light fabrics and off-the-shoulder details, which is why Revelry’s Abigail gown continues to be a favorite for both brides and bridal parties alike. This versatile gown also comes in chiffon, and both options boast a plethora of pastel color options for the perfect palette match.
Price at time of publish: $189
For a Beach Wedding: BHLDN Jules Beaded Maxi Dress
Made from nylon mesh with a comfortable crepe lining, this BHLDN maxi features delicate beadwork, fit for a formal occasion in the sand. The mint hue is the perfect amount of color for brides who still want a white-ish vibe—but if you want something with more pop, opt for the style in moss or dusty rose.
Best Slip Dress: Cami NYC Shallon Stretch Silk Slip Dress
Stretch silk, beaded straps, and a slight cowl neckline make this slip dress from Cami NYC a stunner. The dreamy pastel ombre from white to purple to pink truly has us spellbound.
Price at time of publish: $498
For the Ethereal Bride: Claire La Faye Float On
Claire La Faye’s Float On gown has it all for brides who want a little whimsy with their wedding day looks. The silk organza draping paired with the structured bodice, puff sleeves, giant bow, and watercolor style ombre is a dream-come-true for ethereal "I dos".
Price at time of publish: $4,095 for Bow & Sleeves
For the Sexy Bride: Katie May Surreal Gown
Coming in both sage and blush, Katie May’s Surreal gown is artfully scrunched to highlight your figure. It features a peek-a-boo lace detail, in the plunge back, that adds a touch of sultry to your sophisticated look.
Price at time of publish: $242
For the Classic Princess: David’s Bridal Collection Off the Shoulder Satin Ball Gown Wedding Dress
This classic princess ballgown is a perfect off-the-shoulder number from David’s Bridal. The crisp satin silhouette, paired with the pretty petal pink hue, will make you feel like you’re stepping out of your own unique fairytale.
Designer Favorite: Hayley Paige Lorelei
Hayley Paige is known for colorful styles with pops of pizzazz, and the Lorelei tulle gown—complete with rosewater tulle, illusion sleeves, an open back, and cascading horsehair trim skirt—is perfect for lovers of the HP brand.
Rainbow Inspired: Hamda Al Fahim Iris
Playful, modern, and ultra-unique, this rainbow pastel bridal gown from Hamda Al Fahim has it all with a corset bodice, colorful sequins, the lightest tulle, and vertical boning for a gown that’ll leave your guests inspired.
Best Purple Hue: Marchesa Notte Floral-Print One-Shoulder Gown
We think a light, hazy purple adds a little extra romance to a brides’ wedding day, which is why we adore this soft, floral print gown for any celebration. The one-shoulder sash and sweetheart neckline further elevate the gown’s enchanting allure.
Most Dramatic: Andrew Kwon Flora V2
Turn heads and take names on your wedding day in this show-stopping tiered gown. The light yellow is subtle yet bold, while the sheer bodice provides an extra wow-worthy element.
Best Something Blue: Katie May X REVOLVE Bambina Dress
You have your old, new, and borrowed, so why not stand out with your something blue? Brides rave about this look thanks to the luxurious feel, structure-yet-sexy silhouette, and in-trend sky blue hue.
Price at time of publish: $295
Most Glamourous: Cucculelli Sun Raze Gown
Right this way, glamour-loving brides! The silver and gunmetal micro seed beads, and ocean blue hue are pulled together with a waist-cinching silhouette and bodice cut-out—creating a modern bridal look that’s as unique as it is captivating.
Price at time of publish: $26,400
For the Vintage Bride: Clarabelle Gown
Modern bridal meets 1930s Hollywood glam in the Clarabelle gown by Needle & Thread. The frothy, tiered tulle dress comes not only in mint green, but in rose, apricot, and Champagne as well.
Price at time of publish: $749
Favorite Mini: Selkie Puff Dress
If you’re looking to get in the party spirit for your reception, or just prefer a mini, this multicolored pastel puff dress pairs perfectly with decked-out Converses or sky-high heels on a packed dance floor.
Price at time of publish: $280
Best Floral Pattern: BHLDN Watters Rosabel Gown
Blush, meet floral. This spectacular Watters gown marries two of the most romantic wedding dress aesthetics together for one spectacular bridal look. The tiers of tulle and printed floral pattern had us feeling aisle-ready at first sight.
Best Budget: Azazie Marina BG
A blue bridal gown for $400? Azazie’s got you covered. With its V-neckline, structured boning, cathedral train, and lace details, the Marina gown is the ideal mix of sexy, sophisticated, and budget-friendly.
Best Cape Gown: Azazie Linnea BG
Whether you don’t want a traditional veil or just want a dress that exudes class and regality, a bridal cape elevates the formality of your wedding day. This highly-rated Azazie cape gown_which comes in pink, cream, and white_also features a scoop back and chapel train to complete your royal look.
Price at time of publish: $499
For the Contemporary Bride: Dolce & Gabbana Wide-Sleeve Draped-Bodice Silk-Chiffon Gown
Drama-meets-current in Dolce & Gabbana’s Italian film-inspired gown. This nod to bygone-era beauty is crafted with pastel blue, pink, and yellow silk chiffon that sweeps the floor and will turn heads as you walk down the aisle.
Price at time of publish: $6,495
For the Eclectic Bride: Temperley London Floral-Embroidered Sequin Tulle Gown
If you can’t imagine walking down the aisle in anything less than unique, the search ends here with this Temperley London tulle gown. The rose gold sequin bodice adorned with silk flowers flows into a blush tulle skirt creating a look unlike any other.
Can I wear a pastel wedding dress?
No matter your season, venue, or style, pastel wedding dresses are the perfect twist to any wedding day. Lean into a color that’s part of your wedding palette and consider pairing with white flowers and a white veil for a look that’s both bridal and bold.
Why should I wear a pastel wedding dress?
If the idea of a white gown just isn’t your style, but a brightly colored dress doesn’t feel bridal enough, a pastel gown is the perfect in-between. Ranging from very slightly colored to dustier, more muted hues, pastel gowns give you some color without being too loud. Whether you’re a classic bride or an eclectic one, odds are there’s a pastel gown that makes you feel ready for “I do.”
Are pastel wedding dresses more expensive than white or ivory ones?
Not only are pastel wedding dresses typically no more expensive than traditional hued bridal gowns, but oftentimes they’re cheaper! Since wedding dresses are typically “white,” similar styles in colored hues typically aren’t marketed as bridal gowns. This means you can get a pastel wedding dress of the same style and quality as a white gown, but for a lower price.