This recently debuted self-tanner is now an official staff favorite. The formula is infused with 100% organic argan oil, which makes for a velvety-smooth application and results in a subtle, natural-looking tan. "It feels so soft," one editor said. "There's no stickiness whatsoever, and it doesn't smell at all!"
Josie Maran's Argan Self Tanning Cream, $32, available at Sephora.