BRIDES Northern California: Places to Shop for Chic and Modern Mother-of-the-Bride Outfits in San Francisco

Local, Moms, NY, NJ and CT

It goes without saying that the bride should have all eyes on her on her wedding day. But, she also wants her mother to feel elegant and beautiful for the wedding. While mothers of the bride have many different tastes and preferences, some prefer a more modern, fashion-forward spin on their wedding day ensembles. Thankfully, for mothers of the bride and groom in the Bay Area, there are plenty of contemporary shopping destinations where she can find the perfect dress to celebrate the wedding in supreme style.

Fillmore District
Fillmore Street in San Francisco's Pacific Heights neighborhood is a window shopper's dream come true. The picturesque street is lined with super posh boutiques including Elizabeth Charles and Curve. Both shops offer on-trend designer wares, housing sleek cocktail dresses and of-the-moment accessories. The Alice and Olivia shop is a quick stroll down the street, and it curates both gorgeous gowns and cocktail dresses alike.

Union Square
For modern, elegant options for the mother of the bride, look to the swanky shops around Union Square. Many famous designers have set up shop in this area, including Carolina Herrera, whose lavish, feminine designs are made for those once-in-a-lifetime events. Just down the street, you'll also find Azadeh, a couture atelier and boutique specializing in avant-garde evening wear. For those who prefer more variety, step into nearby Saks 5th Avenue for a wide assortment of designer threads and footwear.

See More: Capture Everything From Your Engagement Pictures to Your Wedding Ceremony With These San Francisco Photographers!

Hayes Valley
Over in the quaint Hayes Valley neighborhood you'll find the forward-thinking boutique, Rand + Statler, which is home to many chic European and American labels, including delicate, minimalist jewelry from Catbird and Kathleen Whitaker — ideal for complementing every mother-of-the bride look. And if chic vintage pieces sound enticing, Ver Unica is the go-to boutique for exquisite, impeccably maintained dresses and accessories of yesteryear.

East Bay
It's well worth the swift trip across the bay to experience McMullen. This sleek boutique in Piedmont houses a variety of trendy-yet-sophisticated designers like Roksanda, Ulla Johnson, By Malene Birger, and Self Portrait. You're sure to find the perfect head-turning ensemble for the mother of the bride who wants to sparkle alongside the bride.

Want to see more San Francisco shops for mother-of-the-bride dresses? Check out our San Francisco Dresses page to help your mom find her gorgeous gown!

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