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Whether you're a bride to-be with full-blown Celiac disease or just caught up in the no-carb frenzy, finding gluten-free makeup for your wedding is getting easier every day. And we aren't just talking obscure indie brands; high-end makeup companies are hopping on the gluten-free bandwagon, too. Which means every bride can whip out a luxe lipstick on her wedding day and dab away.
In the gluten-free cosmetics world, lipstick is the major player. That's because—even though we're totally unaware of it—it's almost impossible not to ingest at least little lipstick. And if you have gluten issues, you definitely don't want that.
If you aren't actually intolerant, however, there's no real reason to seek out gluten-free makeup, says New York dermatologist Ariel Ostad.
The catch is that minor gluten sensitivities are more common than we think. That's why that shadow or blush you've been using for years could be the cause of your itchy eyes or that mysterious rash, says Vincent Longo, who reformulated his namesake makeup line after discovering his own sensitivity.
"Wheat's harmful effects on the skin can affect regular wheat eaters and they just don't know it," Longo says. "I began testing products and noticed I was immediately allergic to wheat, rye and barley, which are gluten derivatives that are added to cosmetics products for their moisturizing agents."
Longo's favorite wedding-worthy products from his line include Silk Velour Lipstick, $23 http://www.vincentlongo.com/content/silk-velour-lipstick, Pearl X Eye Shadow, $25, Water Canvas Blush, $44, and Golden Goddess Bronzer Deluxe Set, $210, which he swears "adds a natural hint of shimmer to the décolleté."
We're also fans of Hourglass Cosmetic's Veil Mineral Primer, $52, which not only makes foundation appear natural and last longer, but immediately helps to even skin tone. And if you're acne-prone, the brand's Immaculate Liquid Powder Foundation http://www.hourglasscosmetics.com/catalog/product/view/id/244/s/immaculate-liquid-powder-foundation/category/4/, $55, has been proven to actually reduce breakouts. How's that for gluten-free with benefits?!
And the shopping list doesn't stop there. Tarte, Vbeauté and Bite are completely gluten-free brands. Jane Iredale—a fan favorite for sensitive skin—is gluten-free with the exception of some eye products. And Laura Mercier is in the process of becoming completely gluten-free.
If you suspect you might have a gluten sensitivity, target your problem area (like eyes or cheeks) and conduct a little test: Swap-in a gluten-free makeup product for your usual shadow or blush, and monitor the results. Then go back to your original, paying close attention to how your skin reacts.
Yes, this takes some time, but it's totally worth it. And if you're right about your gluten-sensitivity hunch, making the switch to gluten-free makeup early will give your skin plenty of time to de-sensitize and look amazing for your big day.