Every year, a single event brings thousands of brides together—the Filene's Basement "Running of the Brides" sale. These intrepid brides-to-be gather supportive family and friends, create team names and t-shirts, and wait in line for hours to be part of this experience, all in the name of purchasing their ultimate wedding dress at a fraction of the cost. For many years, associate fashion editor Kim Forrest has watched news coverage of the New York sale, but this time, she decided to make the journey to Filene's Basement (okay, the store is literally across the street from her apartment) and see for herself. Armed only with her iPhone, sharp elbows, and a dream, our reporter ventured into the line of fire to watch the story unfold.
Disclaimer: If your fiancée was at this sale, we implore you not to watch—we do show some ladies in their wedding dresses!
And if you missed the event in New York, there are several upcoming "Running of the Brides" sales at Filene's Basement stores around the country:
Boston, MA - Hynes Convention Center
Friday, March 11th, 2011 - 8am to 8pm
Atlanta, GA - 3535 Peachtree Road NE
Friday, March 18, 2011 - 8am to 9pm
Chicago, IL - One N. State St.
Friday, April 8, 2011 - 8am to 9pm
Washington, D.C. - Mazza Gallerie
Friday, April 29, 2011 - 8am to 9pm