Eunice and Sabrina Moyle of Hello! Lucky

Invites & Stationery

Courtesy of Hello! Lucky

Since 2003 Hello! Lucky has been creating specialty letterpress wedding invitations greeting cards and personalized stationery. Co-owners (and sisters) Eunice and Sabrina Moyle teamed up to create a unique line of vintage-inspired cards and invitations that have been featured in a variety of magazines, television shows and Web sites, including: Lucky, the TODAY show and Daily Candy.

In early 2009, Hello! Lucky re-launched their Web site to include a search and custom functionality so brides and grooms can create customized invitations online, preview and order them. Also included on the new site is a gallery of wedding invitations to inspire couples as well as an extensive wording and etiquette section to aid couples when finalizing the design of their wedding invitation.

We asked Eunice and Sabrina about trends in wedding stationery, how to create a unique design and how to decide on the correct wording for your wedding invitation. Here's what they had to say: —Anne Chertoff

What should dictate your invitation design? Location? Time of year? Formality?

All the above! The invitation sets the tone for the wedding, so ideally you want to tie the following details into the rest of the design:
- Location: What is the style of the location? Sometimes this is straightforward—e.g. a beach wedding which calls for an invitation with shells, coral or other beach motifs. Sometimes the venue doesn't provide clear-cut guidance

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